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Post by farmer on Sept 17, 2013 11:47:20 GMT
As one of the biggest problem we seem to have a the moment is to make ticket prices more affordable what are the forum doing about it.Are you telling the club the supporters issues, or do the club set the a genders.I do have a season ticket but it would not bother me if the club reduced the match day ticket prices. What would bother me is if the club reduced the price then we still did not fill the empty seats.
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Post by Lakeland Potter on Sept 17, 2013 12:12:26 GMT
At least two of the presenters of Knot FM's Sunday evening programme are on the Supporters' Council. Much of their program on Sunday was about the empty seats and Oatcake members were asked to email or contribute ideas on a thread whilst the program was on. My post on the thread got read out as did several others and, no doubt, the points raised in the emails and on the threads will be discussed by the Supporters Council and discussed with the club.
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Post by geoff321 on Sept 17, 2013 12:23:32 GMT
Going to matches tends to be a habit, not going also tends to be one as well.
If people stop going, getting them back quickly is important and results on the pitch are the most important factor.
Nevertheless I think ticket prices over £30 are a problem for some fans. If the team do well and ticket prices are reduced the missing fans should return, if they don't then it's other issues that are keeping them away.
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Post by scfcsurrey on Sept 17, 2013 15:09:40 GMT
I sit on the Supporters' Council (for Q Railing Upper).
We had some good feedback from the Club on this at the meeting before the Man City game (obviously the Club knew before we did how many empty seats there were going to be at the game).
The Club's thinking is that there are 3 reasons for poor ticket sales; (1) the price. The Council members stressed that £40 was too much for the lowest price adult ticket for a one-off game regardless of the opposition. I got the impression the Club's top brass realise that they have to come up with some creative ticket pricing bundles/offers. (2) live streaming in pubs. The Club talked off a national initiative by the Premier League to support a clamp-down on illegal streaming. They realise this relates to the pricing issue, as watching in a pub and having 4 or 5 pints costs a fraction of the ticket price (3) the perception that with the new membership system it is difficult to get tickets. They are aware that some floating fans have just decided it is too much of a hassle to apply for a membership card and would prefer to buy a paper ticket on an ad hoc basis.The Club said it is a marketing issue for them to address this perception.
The Council meetings are getting better, with more info and explanations forthcoming from the Club regarding these matters. They know how important it is to maximise attendances in order to generate the atmosphere needed.
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Post by Stafford-Stokie on Sept 17, 2013 15:18:34 GMT
Will season ticket holders get money back or other offers if match prices go down?
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Post by ukcstokie on Sept 17, 2013 15:30:43 GMT
I sit on the Supporters' Council (for Q Railing Upper). We had some good feedback from the Club on this at the meeting before the Man City game (obviously the Club knew before we did how many empty seats there were going to be at the game). The Club's thinking is that there are 3 reasons for poor ticket sales; (1) the price. The Council members stressed that £40 was too much for the lowest price adult ticket for a one-off game regardless of the opposition. I got the impression the Club's top brass realise that they have to come up with some creative ticket pricing bundles/offers. (2) live streaming in pubs. The Club talked off a national initiative by the Premier League to support a clamp-down on illegal streaming. They realise this relates to the pricing issue, as watching in a pub and having 4 or 5 pints costs a fraction of the ticket price (3) the perception that with the new membership system it is difficult to get tickets. They are aware that some floating fans have just decided it is too much of a hassle to apply for a membership card and would prefer to buy a paper ticket on an ad hoc basis.The Club said it is a marketing issue for them to address this perception. The Council meetings are getting better, with more info and explanations forthcoming from the Club regarding these matters. They know how important it is to maximise attendances in order to generate the atmosphere needed. It would be good if there was more grading in the price of the tickets. We all know the areas which seats have poorer views and therefore are the last to be sold (the ones at the front of the stands and at the sides). Why not encourage these seats to be sold by reducing the prices rather than have one price per stand? Why not offer say £5-£10 off these seats which would help shift them? Given all sales are done electronically we can individual seat prices per game - ticketing prices hasn't kept up with technology. |
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Post by farmer on Sept 17, 2013 15:33:12 GMT
Will season ticket holders get money back or other offers if match prices go down? I has a season ticket holder would not expect any refund unless the match day price was lower(don't think so)having a season ticket means you chose your seat and you don't have to fork out every week.Just to throw a spanner in the works if we get into the next round of the cup and get a home draw and the tickets are £15 we will get a full house wont we(no) |
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Post by Lakeland Potter on Sept 17, 2013 15:35:59 GMT
I sit on the Supporters' Council (for Q Railing Upper). We had some good feedback from the Club on this at the meeting before the Man City game (obviously the Club knew before we did how many empty seats there were going to be at the game). The Club's thinking is that there are 3 reasons for poor ticket sales; (1) the price. The Council members stressed that £40 was too much for the lowest price adult ticket for a one-off game regardless of the opposition. I got the impression the Club's top brass realise that they have to come up with some creative ticket pricing bundles/offers. (2) live streaming in pubs. The Club talked off a national initiative by the Premier League to support a clamp-down on illegal streaming. They realise this relates to the pricing issue, as watching in a pub and having 4 or 5 pints costs a fraction of the ticket price (3) the perception that with the new membership system it is difficult to get tickets. They are aware that some floating fans have just decided it is too much of a hassle to apply for a membership card and would prefer to buy a paper ticket on an ad hoc basis.The Club said it is a marketing issue for them to address this perception. The Council meetings are getting better, with more info and explanations forthcoming from the Club regarding these matters. They know how important it is to maximise attendances in order to generate the atmosphere needed. It would be good if there was more grading in the price of the tickets. We all know the areas which seats have poorer views and therefore are the last to be sold (the ones at the front of the stands and at the sides). Why not encourage these seats to be sold by reducing the prices rather than have one price per stand? Why not offer say £5-£10 off these seats which would help shift them? Given all sales are done electronically we can individual seat prices per game - ticketing prices hasn't kept up with technology. That's a good point. The club were quite happy to introduce Premium seats on the half way line. Introducing lower price seats (in all stands apart from the Main Stand Upper) for all the areas which sell out the slowest, would be likely to encourage people to go. And, because the numbers of low priced seats would be limited (2,000?) they would sell out early. But I'd still like to see all the Category A games reduced by a fiver in all stands. |
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Post by ukcstokie on Sept 17, 2013 15:42:33 GMT
It would be good if there was more grading in the price of the tickets. We all know the areas which seats have poorer views and therefore are the last to be sold (the ones at the front of the stands and at the sides). Why not encourage these seats to be sold by reducing the prices rather than have one price per stand? Why not offer say £5-£10 off these seats which would help shift them? Given all sales are done electronically we can individual seat prices per game - ticketing prices hasn't kept up with technology. That's a good point. The club were quite happy to introduce Premium seats on the half way line. Introducing lower price seats (in all stands apart from the Main Stand Upper) for all the areas which sell out the slowest, would be likely to encourage people to go. And, because the numbers of low priced seats would be limited (2,000?) they would sell out early. But I'd still like to see all the Category A games reduced by a fiver in all stands. Totally agree Lakeland. It would also massively help with filling the seats that the TV cameras focus on. |
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Post by scfcsurrey on Sept 17, 2013 17:48:45 GMT
I think there is some Premiership rule or protocol whereby the away tickets should not be priced more than equivalent seats in the home areas.Hence the outrage at the rumour that Arsenal were going to move away fans to a higher tier of the ground so they could charge more.
So if our seats at the very bottom corner of the Boothen were priced at £25 then we would be obliged to charge the same price for the seats at the bottom of the away section next to the corner flag. It seems to me that this is the problem with all single-game pricing against the big boys who will sell out the away allocation at big prices. So ticket bundles/offers are maybe the way forward.
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Post by Lakeland Potter on Sept 17, 2013 17:53:46 GMT
I think there is some Premiership rule or protocol whereby the away tickets should not be priced more than equivalent seats in the home areas.Hence the outrage at the rumour that Arsenal were going to move away fans to a higher tier of the ground so they could charge more. So if our seats at the very bottom corner of the Boothen were priced at £25 then we would be obliged to charge the same price for the seats at the bottom of the away section next to the corner flag. It seems to me that this is the problem with all single-game pricing against the big boys who will sell out the away allocation at big prices. So ticket bundles/offers are maybe the way forward. I'd say that 15% approx of the Boothen might qualify as lower priced seating. So 15% of the South Stand would also qualify as low priced seating - split equally between home and away fans. That's 7.5% of the south stand being cheap seats for away fans - that's about 340 seats - hardly going to break the bank is it? |
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Post by Trouserdog on Sept 17, 2013 18:13:49 GMT
I think we should be looking at a simple two-tier pricing structure:
Category A games: £30 (top 7 opposition)
Category B games: £25
Perhaps a couple of quid extra on the sides and a fiver extra for the upper-tier of the main stand. Anything more than that is too much for an area like Stoke. No fucker's got any money!
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Post by BristolMick on Sept 17, 2013 19:26:11 GMT
I sit on the Supporters' Council (for Q Railing Upper). We had some good feedback from the Club on this at the meeting before the Man City game (obviously the Club knew before we did how many empty seats there were going to be at the game). The Club's thinking is that there are 3 reasons for poor ticket sales; (1) the price. The Council members stressed that £40 was too much for the lowest price adult ticket for a one-off game regardless of the opposition. I got the impression the Club's top brass realise that they have to come up with some creative ticket pricing bundles/offers. (2) live streaming in pubs. The Club talked off a national initiative by the Premier League to support a clamp-down on illegal streaming. They realise this relates to the pricing issue, as watching in a pub and having 4 or 5 pints costs a fraction of the ticket price (3) the perception that with the new membership system it is difficult to get tickets. They are aware that some floating fans have just decided it is too much of a hassle to apply for a membership card and would prefer to buy a paper ticket on an ad hoc basis.The Club said it is a marketing issue for them to address this perception. The Council meetings are getting better, with more info and explanations forthcoming from the Club regarding these matters. They know how important it is to maximise attendances in order to generate the atmosphere needed. Thanks for that,. It's disappointing and staggering if the club think that the lack of uptake with the new ticket system is purely a marketing matter. It might be a marketing matter to persuade people to get a membership card in order to make it simpler to buy tickets but it is very short sighted and obstructive to potential customers if they insist that this is the ONLY way to gain admission to games. There will always be people who want to turn up pay cash and go watch a game without disclosing their personal details and we are stupid if we are stopping people from doing this. BM |
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Post by kitkatkev on Sept 17, 2013 21:31:49 GMT
I sit on the Supporters' Council (for Q Railing Upper). We had some good feedback from the Club on this at the meeting before the Man City game (obviously the Club knew before we did how many empty seats there were going to be at the game). The Club's thinking is that there are 3 reasons for poor ticket sales; (1) the price. The Council members stressed that £40 was too much for the lowest price adult ticket for a one-off game regardless of the opposition. I got the impression the Club's top brass realise that they have to come up with some creative ticket pricing bundles/offers. (2) live streaming in pubs. The Club talked off a national initiative by the Premier League to support a clamp-down on illegal streaming. They realise this relates to the pricing issue, as watching in a pub and having 4 or 5 pints costs a fraction of the ticket price (3) the perception that with the new membership system it is difficult to get tickets. They are aware that some floating fans have just decided it is too much of a hassle to apply for a membership card and would prefer to buy a paper ticket on an ad hoc basis.The Club said it is a marketing issue for them to address this perception. The Council meetings are getting better, with more info and explanations forthcoming from the Club regarding these matters. They know how important it is to maximise attendances in order to generate the atmosphere needed. It would be good if there was more grading in the price of the tickets. We all know the areas which seats have poorer views and therefore are the last to be sold (the ones at the front of the stands and at the sides). Why not encourage these seats to be sold by reducing the prices rather than have one price per stand? Why not offer say £5-£10 off these seats which would help shift them? Given all sales are done electronically we can individual seat prices per game - ticketing prices hasn't kept up with technology. Great Idea |
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Post by burge2u on Sept 17, 2013 21:42:05 GMT
I suspect that many of the empty seats are due to supporters dissatisfied with the previous regime not renewing during the 'early bird' period (probably as a protest)
now that the managerial situation has been resolved and they are wishing to return to the fold, they are finding individual match prices unaffordable.
There is a way around this situation which is in the best interests of both supporters and the club.
Instead of waiting to offer 'half season tickets' the club could offer 'three quarter season tickets' now (with credit terms etc as per the full season ticket).
I see this as 'Win. Win' for all concerned: bums on seats, happy supporters, full stadium, great atmosphere.
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Post by Gods on Sept 17, 2013 23:58:46 GMT
The real point here is that we didn't sell enough season tickets.
The hope is that enough pay as you go fans will be tempted to the Brit to make up the short fall but they won't unless we are willing to drop prices to about £10 but we won't do that because a)It would mean we would need to charge away fans £10 too and b)It would piss off our season ticket holders massively.
There is no answer to this problem now, with the best will in the world we are stuck with 25,000 gates this season except when Manchester United are in town.
What is needed is a concerted effort next season to work out how to get season ticket sales up to the level they were in our first 5 seasons in the Prem.
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Post by gothicstokelover on Sept 18, 2013 0:12:28 GMT
I hope the board will listen, I dont see why at half time they let people in for something daft like a quid or fiver, imagine the boost to the team when they come out for the 2nd half to a full stadium cheering them on.
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Post by Deleted on Sept 18, 2013 2:57:35 GMT
I think there are two (or three) separate issues, aggregating them causes further problems to appear, I think? Stoke has always had an issue selling out games. Even back at The Vic we were hardly ever packed to the rafters. The way that has been countered (at least since Scholsey arrived*, yonks ago) is to make STs as cheap as reasonably possible (this could possibly do with a revisit, now Citeh appear to be claiming the cheapest ST price tagline??). In essense, there should be so few match-day tickets to sell that either it isn't an issue getting rid of them (at whatever price), or there are so few available that one doesn't notice when some do remain unsold. The figures used (8+ years ago) when I was on the FF, was 10% of the home crowd on Match Day Tickets. So that's around 22,500 ST holders and 2,500 Match Day ticketers. I believe - I don't think anyone outside of the club management teams knows - that ST sales are a long way from the 22,500 target, this season? The club needs to get this figure back to much nearer the target. Match Day Ticketers will not - long term, every game - replace ST Holders (whatever the price). The second issue is the price of match day tickets. That price is, to an extent, a function of the ST price (and the price the club wants to charge an away fan, and what other clubs charge ... and blah, blah, blah). And I don't think anyone (the clubs included) would argue that one-off ticket prices are massively over-priced at every club in the premier league. Discount packages (pay £45 for Arse, get Dull for a £5) have never been popular, because they just average the price at a reasonably high level. Most match-day ticketers want to pay (as Trouser says above) £25-£30 for Arse and not bother with the Dull game at all ... which is why the club wants to do "multi-buys" in the first place. What is a fair price has always been a difficult issue. And so mainly because of that, previous Fans' Forums (and the club) have focused on the price of STs compared to Match Day Tickets (in large part because the vast majority of "Stokies who go", go on STs) However, if for the first time since we came back up, the % of STs has dropped and is expected to stay down for a number of seasons, I think you will see some more creative pricing on MDTs from Scholsey (no one, especially St Peter wants to look at row upon row of empty eats on MotD). If the club believes the drop in ST sales is only a temporary blip, then I think you'll see less action on this issue. As for this membership system. It's been planned since Scholsey turned up, in one guise or another. The problem with the idea has always been that it would alientate the properly classed "casual fan" (or long term fan with auntie who's a casual fan). It is there both to identify who is in the ground and in which seat (not solely for the club ... as you can probably imagine) and because Scholsey has always wanted a database of all Stoke City supporters to receive "club spam" via email and Royal Mail. Teething troubles were to be expected ... I guess Scholsey hoped that £5 off last years Home shirt, when you had purchased 3 tickets to home games, would make that pain worth it for supporters. Fairly typically of customers (and supporters) the world over, any pain is way too much when you are paying for it. * This has also had the added benefit of keeping Momo occupied and out of trouble ... for free!  |
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Post by jeycov on Sept 18, 2013 7:19:03 GMT
The empty seats are an issue. It would appear that they are in the least popular areas of our seating.last season these seats were probably filled by season ticket holders who have moved to a better seat or are in the overall set of fans who have not renewed. Good idea to review prices of seating where in these areas of the ground, in the meantime why not offer them to local schools, junior football teams etc until the mid season tickets are available. The seats would be full, better football on the pitch may encourage more to return
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Post by jeycov on Sept 18, 2013 7:19:17 GMT
Sorry the message above was repeated
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Post by Lakeland Potter on Sept 18, 2013 7:37:15 GMT
The empty seats are an issue. It would appear that they are in the least popular areas of our seating.last season these seats were probably filled by season ticket holders who have moved to a better seat or are in the overall set of fans who have not renewed. Good idea to review prices of seating where in these areas of the ground, in the meantime why not offer them to local schools, junior football teams etc until the mid season tickets are available. The seats would be full, better football on the pitch may encourage more to return Why wait until "mid season tickets are available"? There is no reason why the club could not either: 1. Issue new season tickets at any time - i.e. if there are 16 home games left, issue a ticket at 16/19 of the full season ticket price. If you can issue a ticket for half a season (9 or 10 games) , you can do it for 16 or 15 or any number of games. There are fans who have asked if they can buy a season ticket now the season has started - they have been told yes, but you must pay the full price - no credit for games missed. This is plain stupid.
2. Enable fans who can't get to every game because of work or family commitments, to buy a multi ticket for, say, 6 games. The club really should address this as a matter of urgency. The longer fans get out of the habit of going to games, the harder it will be to get them back. |
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Post by foster on Sept 18, 2013 7:44:34 GMT
The empty seats are an issue. It would appear that they are in the least popular areas of our seating.last season these seats were probably filled by season ticket holders who have moved to a better seat or are in the overall set of fans who have not renewed. Good idea to review prices of seating where in these areas of the ground, in the meantime why not offer them to local schools, junior football teams etc until the mid season tickets are available. The seats would be full, better football on the pitch may encourage more to return Why wait until "mid season tickets are available"? There is no reason why the club could not either: 1. Issue new season tickets at any time - i.e. if there are 16 home games left, issue a ticket at 16/19 of the full season ticket price. If you can issue a ticket for half a season (9 or 10 games) , you can do it for 16 or 15 or any number of games. There are fans who have asked if they can buy a season ticket now the season has started - they have been told yes, but you must pay the full price - no credit for games missed. This is plain stupid.
2. Enable fans who can't get to every game because of work or family commitments, to buy a multi ticket for, say, 6 games. The club really should address this as a matter of urgency. The longer fans get out of the habit of going to games, the harder it will be to get them back. Deja vu  Have you informed the club of your 2 pronged guarantee to fill seats strategy? Still don't agree with the multi ticket. The club should just reduce single match prices and then you can pick to suit your agenda on a match by match basis. To keep it simple. Offer a Full, 3/4, 1/2 and 1/4 season ticket with decreasing discounts. Plus reduced single match day tickets that are not cheaper than either of the season ticket options....but cheaper than now. |
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Post by Lakeland Potter on Sept 18, 2013 9:13:47 GMT
Why wait until "mid season tickets are available"? There is no reason why the club could not either: 1. Issue new season tickets at any time - i.e. if there are 16 home games left, issue a ticket at 16/19 of the full season ticket price. If you can issue a ticket for half a season (9 or 10 games) , you can do it for 16 or 15 or any number of games. There are fans who have asked if they can buy a season ticket now the season has started - they have been told yes, but you must pay the full price - no credit for games missed. This is plain stupid.
2. Enable fans who can't get to every game because of work or family commitments, to buy a multi ticket for, say, 6 games. The club really should address this as a matter of urgency. The longer fans get out of the habit of going to games, the harder it will be to get them back. Deja vu Have you informed the club of your 2 pronged guarantee to fill seats strategy?Still don't agree with the multi ticket. The club should just reduce single match prices and then you can pick to suit your agenda on a match by match basis. To keep it simple. Offer a Full, 3/4, 1/2 and 1/4 season ticket with decreasing discounts. Plus reduced single match day tickets that are not cheaper than either of the season ticket options....but cheaper than now. No, I haven't informed the club,foster - I am just a simple foot soldier! I do know that the Supporters' Council are suggesting something along these lines together with other suggestions. I suppose we'll never agree on the multi ticket. To me, anyone buying a package of games deserves a discount and that should apply to multi tickets and conventional season tickets. I'm sure many people who would be interested in a multi ticket would be just as keen, if not keener, to buy a season ticket. But, for many, this just isn't feasible, given work patterns (alternate weekends is pretty common these days) and family commitments such as access to children or looking after the children whilst a spouse has to work. But if you don't agree, I'll just have to hope that the club is not such a hard nut to crack as you are!  |
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Post by Gods on Sept 18, 2013 9:35:35 GMT
Some great posts and ideas on here but nothing to convince me we are not knackered this season. We can tinker at the edges but sadly 25,000 gates will be the norm for the remainder of this season. Our chance to fix it will come when season ticket sales start again for next season.
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Post by scfcsurrey on Sept 18, 2013 12:01:11 GMT
some great posts on this topic. I know the Club staff read the Oatcake board, so well reasoned points (preferably without the odd gratuitously abusive ones) should always get them thinking. We have set up a sub group of the Supporters Council to look into ticketing.
My hunch/intuition from attending the last few meetings is that it is the commercial team rather than the CEO himself who are driving the agenda about each supporter being on the database so they can "build a long-term relationship" with them.
If you are a long-term die-hard like me then to be honest I am completely immune to remorselessly positive e mail messages from the Club. But I can understand why they are a useful communications initiative for some younger fans.
I think the Club will certainly have to re-think the membership card idea in some way. My Dad (85 yrs) thinks it is crazy, he just wants a paper ticket. I got him a card for this season (he only goes to about 7 or 8 matches a season), and he was bemused as to why the guy going through the turnstile before him at the City game had a paper ticket, presumably a freebie for the Q Railing Upper. Paper tickets still work on the barcode scanner.
On the matter of the number of season tickets sold this season, I reckon it is around 18,000 now from what has been intimated to me, but that is by no means an official figure.
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Post by Gods on Sept 18, 2013 13:01:03 GMT
some great posts on this topic. I know the Club staff read the Oatcake board, so well reasoned points (preferably without the odd gratuitously abusive ones) should always get them thinking. We have set up a sub group of the Supporters Council to look into ticketing. My hunch/intuition from attending the last few meetings is that it is the commercial team rather than the CEO himself who are driving the agenda about each supporter being on the database so they can "build a long-term relationship" with them. If you are a long-term die-hard like me then to be honest I am completely immune to remorselessly positive e mail messages from the Club. But I can understand why they are a useful communications initiative for some younger fans. I think the Club will certainly have to re-think the membership card idea in some way. My Dad (85 yrs) thinks it is crazy, he just wants a paper ticket. I got him a card for this season (he only goes to about 7 or 8 matches a season), and he was bemused as to why the guy going through the turnstile before him at the City game had a paper ticket, presumably a freebie for the Q Railing Upper. Paper tickets still work on the barcode scanner. On the matter of the number of season tickets sold this season, I reckon it is around 18,000 now from what has been intimated to me, but that is by no means an official figure. mmm...18,000 That's the first time I have seen someone put a number on it. So if visiting teams take the higher allocation of 2,800 then we now have roughly 6,700 tickets to attempt to sell to pay on the day fans in order to fill the ground. When the away side take the lower allocation then it is closer to 8,000 to attempt to sell to pay on the day folks in order to fill the ground. My simple answer to that is that unless pay on the day tickets are sold at about £10 or less each maximum then we have no chance. Since that won't/can't happen we can cook up all the clever schemes we like but the Brit won't be full this season. |
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Post by thestatusquo on Sept 18, 2013 16:12:04 GMT
I sit on the Supporters' Council (for Q Railing Upper). We had some good feedback from the Club on this at the meeting before the Man City game (obviously the Club knew before we did how many empty seats there were going to be at the game). The Club's thinking is that there are 3 reasons for poor ticket sales; (1) the price. The Council members stressed that £40 was too much for the lowest price adult ticket for a one-off game regardless of the opposition. I got the impression the Club's top brass realise that they have to come up with some creative ticket pricing bundles/offers. (2) live streaming in pubs. The Club talked off a national initiative by the Premier League to support a clamp-down on illegal streaming. They realise this relates to the pricing issue, as watching in a pub and having 4 or 5 pints costs a fraction of the ticket price (3) the perception that with the new membership system it is difficult to get tickets. They are aware that some floating fans have just decided it is too much of a hassle to apply for a membership card and would prefer to buy a paper ticket on an ad hoc basis.The Club said it is a marketing issue for them to address this perception. The Council meetings are getting better, with more info and explanations forthcoming from the Club regarding these matters. They know how important it is to maximise attendances in order to generate the atmosphere needed. Thanks for that,. It's disappointing and staggering if the club think that the lack of uptake with the new ticket system is purely a marketing matter. It might be a marketing matter to persuade people to get a membership card in order to make it simpler to buy tickets but it is very short sighted and obstructive to potential customers if they insist that this is the ONLY way to gain admission to games. There will always be people who want to turn up pay cash and go watch a game without disclosing their personal details and we are stupid if we are stopping people from doing this. BM I think you are right Mick. The club just don't get it if they think its purely down to marketing. They should do everything to increase the support, this will and does put people off. I can book a cinema ticket online or just turn up on a whim without having to go through giving personal details to gain entry. |
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Post by djduncanjames on Sept 18, 2013 16:35:40 GMT
Do we have an exact figure of how many Season Ticket holders chose not to renew? If so we would know how many of those were in fact "early-birders" and maybe could offer them some sort of discounted pro-rated season ticket to retain their custom?
Surely they have done some surveys????
I think an audit needs to be done to determine who actually emptied those seats in the first place to then determine the way forward to fill them.
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Post by ange1 on Sept 18, 2013 18:56:10 GMT
Farmer, The supporters council discussed the empty seats at the meeting on Saturday, as has been mentioned on this thread. Lakeland also states that the KnotFm sports show debated this point on Sunday and I have today passed on all the suggestions that I have heard and seen to Martin Goodman at the club ready for the meeting that the "powers that be" are holding tomorrow.
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Post by owdestokie on Sept 18, 2013 19:32:11 GMT
Stafford.
As a season ticket holder I think it's a gamble you take when taking up the early bird offer not knowing which division you would be in the following season, something I haven't had to consider since 74.
I think there are a number of reasons why the head count is down, all of which have been covered on here and Knott FM on Sunday.
I do believe though the club has and still does come up with ideas that actually discourages the guy in the street who makes a snap decision attend a match, A bit like going in a pub waving a £20 note to get served because the landlord doesn't staff the bar correctly. Commonly referred to as customer service, something SCFC continue fail at on a plethora of issues
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